Zlatan is the official Brand Ambassador of BetHard sportsbook
Former Manchester United star striker Zlatan Ibrahimovic is the new Brand Ambassador of BetHard.com sportsbook. The partnership official launch was initially postponed over fears it could breach English Football Association (FA) rules.
Players, along with managers, coaches, match officials and club employees, are prohibited from betting on matches, transfers, managerial appointments, team selection or disciplinary matters. But Zlatan has now moved to LA Galaxy in the USA Major League Soccer and the Swede is no longer bounded by FA rules introduced three-and-a-half years ago.
“We have taken a bold decision to start building a next-generation sports betting brand and we are of course super excited to welcome Zlatan onboard. What better companion could we possibly have on this journey?” said Erik Skarp, co-founder, and CEO of Bethard Group.
Zlatan Ibrahimovic said ”I have obviously been intensively courted by online bookmakers throughout my career, but up until now I have not been presented to anything that has triggered me. With Bethard, there was something different. It’s a company with Swedish roots, the founders are from my home town and they are true challengers who really wants to do things differently”.
To celebrate this great news, BetHard, which aims to become Europe’s leading sports betting site, is offering all BetAndSkill readers a €100 welcome bonus!